Begin the violins…
"At the moment times are difficult and vital services have been affected by reductions in budgets" writes City Mayor Ian Stewart in his intro to Connecting Salford, the 24 page magazine that is supposed to have been delivered to every home in the city.
"I know that many of you will feel you struggle to get by" he adds, while on page 21 simpering "Budget cuts have been tough on the city, but the council is trying hard to minimise the effects on our residents and our frontline services…"
With another £35million `savings' to come, including £15million in pay cuts for Salford council staff, people might be slightly aggrieved to learn that the Connecting Salford magazine cost well over £15,000 to produce and distribute.
Costings for the mag have been disclosed to the Salford Star under the Freedom of Information Act…
Print Costs: £7,266
Distribution: £7,632.45
Total: £14,898
Plus the cost of layout, writing, editing etc, for which the Council states, "information is not held…The design/layout and writing was delivered by an in-house team and no specific costs were recorded against the resources used."
24 pages of hard core drivel, giving only one side of a much bigger story, doesn't come cheap in terms of time for the Council's `in-house' team. The full cost would be well over £15,000.
Also to add on to the total are the Freepost costings for the ten people who will return the baffling questionnaire at the back of the mag. Our fave is the question asking "What is your personal vision for Salford?"
One in which a Mayor doesn't waste money on propaganda whilst cutting public services perhaps?
See also previous Salford Star article – Mayor Ian Stewart Disconnecting Salford - click here